Skin Care Guides

How to Look Good IRL Without the Zoom Filter

8 minute read

Let's rewind to last year when we commuted to offices and had one too many in-person meetings. Back then, our skin care routine might've consisted of a few basic steps and a cosmetic bag full of makeup.

A year later, working from home has decimated our makeup routine. Instead, we've replaced the foundation for a more luxurious lotion or a setting spray for a hydrating toner. Although we don't have to deal with boring meetings (that could've just been an email), we now sit through countless video conferences.

Zoom, the video conference platform, came out of nowhere and became the video calling app of choice for many businesses and people. Thus, many 2020-coined words have the word "zoom" attached to them. From "Zoom fatigue" to "Zoom face," video calling has taken over our lives.

If you haven't heard of "Zoom face," it's a term coined by netizens to describe how we look on camera during Zoom calls. When many of our webcams are high-definition, 1040P, besides our background, our imperfections (possibly caused by constant exposure to blue light) is the only thing others will notice. Instead, you can add a skin blurring filter via Zoom.

Or, practice your posing skills and take a few extra minutes to invest in your skin care routine for an au natural look!

Publications like GQ, Vogue, Net-A-Porter, and dermatologists shared their tips for looking better in front of your camera.

Vogue shares a simple 5-minute makeup routine featuring moisturizer, eye-drops, mascara, blush, and concealer. Instead, substitute traditional blush for a more natural product like cocokind's macabeet tinted moisture stick and concealer for a gel eye patch from Acure.

Whereas celebrity makeup artist Hannah Martin shares her tips with Net-A-Porter. She emphasizes the prep, base, eyes, and lips when it comes to looking good on Zoom. When you invest in your skin care, your face will not just look but be healthy, hydrated, and have an even complexion.

"Martin starts with a nourishing essence packed with hydrating hyaluronic acid and glycerin, which she says is a game-changer and allows serums to absorb more efficiently."

Other makeup swaps you can make for skin care products include:

  • Setting/Finishing Spray - Toner

If you're starting a new skin care regimen or making some adjustments, remember, your products don't need to be brand names or expensive. Find products that are compatible with your skin type, are genuine, and make sure to read the ingredient label (or follow us, and we'll send recommendations your way).

Alternatively, if you're more experimental with your skin care, try Zoom-specific facial treatments from a spa. From professional eyelifts to detox facials, these $$$ treatments can be done at home, too! Pick up some gua sha tools, an ice roller, or a face cupping set, light a lovely candle, and relax after a long day of work.

Beyond the rise of at-home skin care, dermatologists and plastic surgeons have seen a surge of teleconsultations and visits to clinics during the pandemic. Doctors call it the "Zoom Boom." Injectables like Botox and fillers were the most requested procedures.

In a Hollywood Reporter article, celebrity plastic surgeon Dr. Paul Nassif noted his medical spa had seen an increase of requests for hydro-facials to combat maskne. In the same article, the founder of Beverly Hills Plastic Surgery, Christine Chiu, says

"While Zoom has forced many to look at themselves with unfavorable lighting and at awkward angles — highlighting fine lines and wrinkles — TikTok features an already young generation using advanced beauty apps, [w]e see teenagers who are tiny and have abs and perfect skin and then, on top of that, are using beautifying filters."

Regardless of whether you chose to go the DIY route or professional treatment, your skin care routine is extremely personal to you. Getting "good" skin is subjective as nobody has the same skin conditions. You'll need a lot of patience and consistency when you incorporate new products—results take time. And don't forget, you are the best advocate for your skin.